Off-Page SEO, On-Page SEO, and Technical SEO

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Definition: On-page SEO involves optimizing individual web pages to improve search rankings. It focuses on elements within your website like content quality, keywords, meta tags, images, and URL structure.
Key Elements:
- Keyword Optimization: Use targeted keywords naturally within your content.
- Content Quality: Ensure valuable, engaging content with proper formatting.
- Internal Linking: Link relevant pages to improve user navigation.
Benefits: Improves relevance and helps search engines understand page context

Definition: Off-page SEO includes activities that build website authority and trust, without making on-site changes. It largely focuses on backlinks, social engagement, and brand mentions.
Key Elements:
- Backlinks: Earn links from reputable sites.
- Social Media Engagement: Drive traffic and boost visibility through social channels.
- Brand Mentions: Build online reputation and credibility.
Benefits: Enhances authority and can improve rankings by establishing trust with search engines

Definition: Technical SEO focuses on improving the website’s backend structure and functionality, making it easier for search engines to crawl and index.
Key Elements:
- Site Speed: Fast loading pages improve user experience.
- Mobile-Friendliness: Ensures the site is accessible on all devices.
- Structured Data: Implements schema markup to help search engines understand content.
Benefits: Optimizes crawlability, indexation, and user experience, leading to better rankings